News : Olympic broadcasting rights
U.S. broadcaster NBC paid $3.5 billion (USD) for the exclusive U.S. rights for the Olympics from the 2000 Sydney Games to Beijing.
At a heated meeting in Athens earlier this month, the IOC played down the concerns of rights holders that the level of security surrounding the Games would not prevent the importing and operation of satellite trucks in China.
Kitty Bu reports.
Labels: Olympic broadcasting rights Beijing games webprofessional
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